Director: Brand Strategy
Discover Lehigh Valley (DLV) and Lehigh Valley Economic Development Corporation (LVEDC) are united partners who share a vision for regional destination marketing.
Through the consistent and unified use of a brand, DLV & LVEDC strategically market Lehigh Valley as a desirable destination to leisure travelers, students, athletes, work force, business owners, entrepreneurs, corporations, and manufacturers.
Requests to use the Discover Lehigh Valley®, Lehigh Valley, or Made in Lehigh Valley logos may be directed to Alisa Lopano, Director, Brand Strategy.
Show off your Lehigh Valley pride by using the logos on your website, presentations, products, or merchandise. Weyerbacher Brewing and County Seat Spirits are among the first in the Valley to include the Made in Lehigh Valley logos on their products: LV Light and Three Cities Malt Whiskey, respectively. How might your business utilize these adaptable logos?
Requests to use the Discover Lehigh Valley®, Lehigh Valley, or Made in Lehigh Valley logos may be directed to Alisa Lopano, Director, Brand Strategy.
