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Just Born Quality Confections

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Just Born Quality Confections is a third-generation family-owned company that has grown into one of the largest candy companies in the U.S. Just Born is the maker of some of America’s most beloved and iconic brands – PEEPS®, MIKE AND IKE®, HOT TAMALES®, and GOLDENBERG’S® PEANUT CHEWS®. 

In 1923, the founder, Sam Born, opened a small candy-making and retail store in Brooklyn, New York, where he marketed the freshness of his daily-made candy with a sign that declared, “Just Born.” Together with Born’s brothers-in-law, Irv and Jack Shaffer, the company thrived in spite of the economic depression of the 1930s and, in 1932, moved its operations to Bethlehem, PA, which is still home to their iconic candy brands. All Just Born candy is proudly made in the USA and Canada using globally sourced ingredients.

Check out this virtual factory tour and learn how PEEPS® are made.

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  • ADA Compliant:
  • Group Friendly (10+):

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