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On Christmas Eve 1741, the little town of Bethlehem was given its name by the Moravians who settled there. Later, in 1937, the city’s Chamber of Commerce successfully started a national letter-writing campaign to have Bethlehem designated as Christmas City USA. Honoring the city’s history, Christkindlmarkt Bethlehem was launched in 1993 and has since become a popular holiday destination drawing 1.2 million visitors to the city over the past quarter-century.

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