MUSIKFEST AND MINI OF ALLENTOWN PARTNER TO GIVE ‘FEST FANS OPPORTUNITY TO WIN BEST SEATS IN THE HOUSE AT SANDS STEEL STAGE
MUSIKFEST AND MINI OF ALLENTOWN PARTNER TO GIVE ‘FEST FANS
OPPORTUNITY TO WIN BEST SEATS IN THE HOUSE AT SANDS STEEL STAGE
BETHLEHEM, PA—As part of Musikfest’s 30th anniversary, the festival is partnering with MINI of Allentown to give two lucky winners each week the opportunity to enjoy the Best Seats in the House at the Sands Steel Stage during this year’s festival.
Every week from now through the festival, MINI of Allentown will give away VIP tickets to Sands Steel Stage concerts. Contest winners will watch their show from leather recliners located at the front of the MINI of Allentown Steel Terrace, only feet from the stage. In addition to the exquisite dining experience and open bar included at the Steel Terrace, each winner will receive two Musikfest mugs and a Musikfest parking pass.
“MINI of Allentown is excited to partner with Musikfest for this one-of-a-kind promotion. Both MINI and Musikfest are passionate about creating cool experiences and we think the Best Seats in the House Contest will make some amazing memories,” says MINI of Allentown General Manager Bill Stoeckel.
Fans can enter the MINI of Allentown Best Seats in the House contest each week by visiting www.musikfest.org/mini. Each contest runs from Monday through midnight Sunday, with winners announced the next day on the MINI of Allentown Facebook page. The eight weeks of contests kick off this week with two pairs of seats for Carly Rae Jepsen, who will perform Aug. 2. The complete list of contests is as follows:
June 17-23: Carly Rae Jepsen Aug. 2 (2 pairs) – winners announced June 24
June 24-30: OneRepublic Aug. 3 and Frampton’s Guitar Circus Aug. 5 (1 pair each) – winners announced July 1
July 1-7: Skillet Aug. 4 (2 pairs) – winners announced July 8
July 8-14: George Thorogood & Southside Johnny Aug. 6 and Styx & Foreigner Aug. 7 (1pair each) – winners announced July 15
July 15-21: KC and the Sunshine Band Aug. 8 (2 pairs) – winners announced July 22
July 22-28: Darius Rucker Aug. 9 (2 pair) – winners announced July 29
July 29-Aug. 4: Ke$ha Aug. 10 (2 pairs) – winners announced Aug. 5
Aug. 5-8: Avenged Sevenfold Aug. 11 (2 pairs) – winners announced Aug. 9
To add to the excitement, Musikfest is partnering with Adams Outdoor Advertising to promote the contest and will also use a Twitter feed to instantaneously upload photos of contest winners enjoying their shows to an Adams digital billboard located along a major thoroughfare in Lehigh Valley. The exact location of the billboard will be announced at a later date.
“Adams Outdoor Advertising is proud to be a longtime partner with ArtsQuest on Musikfest and many of its other festivals,” says Adams Outdoor Advertising General Manager Tony Cioffi. “Through the promotion of the Best Seats in the House Contest on our digital billboards throughout the Lehigh Valley, we’re hoping to let tens of thousands of people know about this exciting, new contest, as well as everything taking place at Musikfest 2013. This contest also provides us with the opportunity to share some of the latest technologies that are available to all of our clients to help them reach their audiences in the most strategic and effective ways possible.”
ArtsQuest Vice President of Marketing and Public Relations Curt Mosel says ArtsQuest is pleased to partner with MINI of Allentown and Adams Outdoor Advertising to create this amazing experience for fans.
“MINI of Allentown is offering a very special opportunity for a handful of guests to enjoy our concerts like never before, and the Adams digital team is working with us to use the latest technologies available to create a truly interactive experience for these individuals,” Mosel says. “We’re hoping this will be an evening they remember for a very long time.”
Musikfest will celebrate its 30th year Aug. 2-11 with more than 500 musical performances on 14 stages, as well as 60 food vendors, 40 artisans and more. For details, visit musikfest.org.
Curt Mosel, ArtsQuest
610-332-1333 or gro.tseuqstranull@lesomc