Straight Arrow Products, Inc. Makers of The Original Mane ‘n Tail

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Bethlehem

Mane-n-TailStraight Arrow Products, Inc…the makers of The Original Mane ‘n Tail

Devon B. Katzev, President of Straight Arrow, says, “Our Original formula Mane ‘n Tail Shampoo and its companion conditioner have been a best kept secret for beauty aficionados everywhere.” How did it all begin? Those two particular products reached iconic status when the equestrian audience started using the shampoo and conditioner that they used on their horses, on themselves! “They told their friends, and then the word spread like wildfire,” continues Mr. Katzev.

C2A-PledgeOriginally, the product was created on the Katzev family horse farm in rural New Jersey. Straight Arrow was born when Mr. Katzev’s parents created Original Mane ‘n Tail Shampoo and Conditioner… that were specifically targeted for show horses with long flowing manes and tails. The formulas were outstanding and soon the line took off with the equestrian folks, but with one very important twist—the horse to human factor. Soon, the secret was out, consumers everywhere were reaping the benefits that were so coveted by the horse-owners ‘in-the-know’. The protein enriched formulas help to prevent hair breakage and repair split ends, achieving the goal of longer stronger, fuller hair…the results speak for themselves! There is still an underground rumor that the Mane ‘n Tail encourages hair growth. Imagine…the rest is history!

DestineeOutdoors_72dpiStraight Arrow Products, Inc., for forty years has been providing exclusive hair and skin care products renowned for our quality and performance in both the equestrian and personal care markets. Naturally both lines have expanded to accommodate increasing demand over the years, the equestrian line with additional grooming products, as well as veterinarian strength treatment products.  The personal care line has added multiple shampoos, conditioners, an all-in-one, leave-in treatments, styling/finishing aids and hand & nail treatments. Straight Arrow manufactures all of its own products, adhering to strict quality assurances, guidelines and consistently meeting that same performance standard. The company credo is to “Satisfy the Customer” which has been our company’s tradition from day one. Straight Arrow presently sells its products through approximately 100,000 locations in North America and internationally. Conceived by Nature ® is the latest addition to the Straight Arrow product selection, a natural and organic hair care line for personal care. conditioner1

While you can’t visit the Straight Arrow Products factory, their products are widely available in retail locations, or can be purchased online.

What's Nearby 2020 Highland Ave., Bethlehem

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